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Professional investors have pretty stringent definitions of what is and isn’t an investment. Depending on who you talk to, an investment may only be a narrow band of financial allocations, to which sophisticated improvements may be applied.
Such investors tend to deride lots of other forms of investment as mere speculation. But this is a very narrow way of thinking about investment, one which will leave most people out.
More broadly considered, investing is a simple allocation of a finite resource to a (hopefully) profitable end. Regular people make investments of time every day. They invest in products and appliances. They invest their attention in entertainment and conversation. These applications don’t often result in direct profit, but they’re investments just the same, ones which can be adjusted to start seeing more beneficial ends across the board.